Advertising with Door Hangers help Social Media
Print advertising has long been a staple of any marketing campaign. Door hanger advertising is especially beneficial because it is budget conscious and be easily distributed nationwide. But did you know that door hanger advertising can actually boost your e-marketing campaign was well? Here are some ideas to get your message out offline while building an online presence.
Door hanger advertisements can provide your target audience with a variety of information about your business, organization, product, service, or event. Door hangers are perfect for succinct messages. Because door hangers are distributed directly to the target’s front door, you don’t have worry about waiting for the chain of social media contact to happen—it’s already right there at your prospect’s fingertips. Putting your business’s webpage address, blog sites, Facebook, Twitter, or Youtube information on your door hanger can double the payoff for your investment. You can direct your target to your website or blog for more information about your particular event or promotion and reward them for their efforts. This is also a great way to keep track of the success of your marketing campaign.
Because door hanger distribution is nationwide, your messages can be received by thousands of people across different regions. The flexibility of door hanger advertising allows you to tailor your message to your audience’s preferences and stylistic tastes. Door hangers delivered to the western region can make references to the ocean or mountain lifestyle, where as those distributed in the eastern region can highlight city life or the turning of the seasons. Depending upon your promotion, your message can address the uniqueness of any region, city, or zip code range.
But door hanger advertising can be highly focused as well. You can tailor your door hanger design towards your target demographic by age, income level, shopping habits, or even ethnicity. Your design and message can speak directly to avid social media users. Door hanger advertisements can be delivered to specific neighborhoods with higher incomes or areas known for its young, hipster population. Using print to do your networking for you, allows you to spend your time developing great products and providing quality services.
In your marketing campaign, you don’t have to choose between print or electronic media. Do both. Allow them to complement each other and ad more value to each. Door hanger advertisements can work for you.
I really like how you are focusing on the door hangers as being a direct connection to all things digital. Normally I would discredit door hangers right out of the gate, but the way you explained using them here in this post, is well worth a shot. I can see the value of door hangers for sure.
ReplyDeleteUsed their service to distribute 5000 flyers in Brooklyn. I gave them a clear instruction on Google Maps where I want the flyers delivered, like huge red marked up areas. And yet, they were unable to distribute in the correct areas. Less than 50 flyers were distributed correctly, the 4950 others, which I actually doubt they were all delivered, were completely wrong. According to the report I received it’s impossible to distribute 5000 flyers in the area shown. Although their "GPS Report" and pictures proved clearly that wrong areas were delivered, they would neither refund nor redo the job correctly. I wasted $1,850 for a team of uncapable, unprofessional people throughout the organization. Their so said guaranteed delivery is a a joke and simple lie. Unfortunately to little amount to involve a lawyer. My advice, don’t do any business with them.
ReplyDelete